BA (Hons) Media, Culture and Journalism

The BA (Hons) Media, Culture and Journalism degree focuses on the relationship between the media and society, its political significance, and its role in understanding who we are. Your studies will include key themes in media, culture and journalism, and there is plenty of opportunity to engage in discussions and workshops. Although emphasis is on theoretical engagement with the media, you have a chance to develop your practical skills in specific areas. Thanks to this mix, graduates have in-depth subject knowledge and strong analytical skills that are valued in the media.

We were one of the first Universities in the UK to teach courses in Media, Culture and Journalism and your studies here will benefit from this well-respected tradition. Staff teaching practical modules have extensive experience in the media, and those on our theory-based modules are world-leading researchers in their field. Follow @MCJ_USW

UCAS Code Study Mode
Duration Start Date Campus Campus Code
PP35 Full-time 3 Years September Cardiff (ATRiuM) B
UCAS Code Study Mode
Duration Start Date Campus Campus Code
PP35 Full-time 3 Years September Cardiff (ATRiuM) B

In the first year, key themes in media, culture and journalism are introduced through detailed study of the practices and theory of newspapers, cinema, television, the internet, popular music and other media forms. You will engage in discussions and workshops, and have the option of including a media production module that puts theory into practice.

In the second year, you will explore in depth the relationship between media and audiences, the power of media institutions, the reach of international media and the nature of media cultures. Specialist training in media research skills is available and you can take a media production module.

You will complete a dissertation on a topic of your choice in your final year and choose modules that reflect the interests and expertise you have developed.

Year One

  • Radio Production
  • Journalism Practice
  • Journalism Studies
  • Audio for Media
  • Musical Cultures
  • Comparative Media Histories
  • Contemporary Popular Television
  • Introduction to Media Theory
  • Understanding Creative and Cultural Industries

Year Two

  • Media Audiences & Fandom
  • Researching Media, Culture & Communication
  • Digital Media & Society
  • Journalism & Society
  • Consumer Cultures
  • Broadcast Journalism
  • Social, Digital, Mobile Story Production
  • Contemporary Musical Cultures
  • Work Experience

Year Three

  • Media & Culture in Wales
  • Music in the Digital Age
  • International Media
  • Masculinities, Media and Culture
  • Media Business
  • Creative Industries Professional Practice
  • Dissertation

Modules are subject to change.


You will learn through lectures, seminars and workshops, with additional support materials online. This is primarily a theoretical course, though there are integrated practical elements. You will be expected to spend time reading and researching to develop your subject knowledge. A number of group projects give you the chance to develop and display your team-working skills.


Course assessment is through regular coursework submissions, in addition to examinations in some areas.


There is currently no accreditation associated with this course.


Mike O’Hara, Course Leader
Dr. Philip Mitchell, Academic Subject Manager
Dr. Peter Jachimiak, Senior Lecturer
Dr. Rebecca Williams, Lecturer
Dr. Ruth McElroy, Reader in Media and Cultural Studies

The entry criteria below shows the qualification range within which the University will make offers. Most offers we make are at the top of the range, but we take all aspects of an application into consideration and applicants receive a personalised offer. Combinations of qualifications are acceptable and other qualifications not listed here may also be acceptable.

An interview is required for this course. As part of your interview please bring a piece of your written work on a topic of your choice around media (around 250 words) which you are able to discuss. This could be something you have written as part of your studies, or in your spare time.


Typical A-Level Offer

BCC - CDD to include a relevant subject (this is equivalent to 104-80 UCAS tariff points).

Typical Welsh BACC Offer

Pass the Advanced Welsh Baccalaureate Diploma with Grade C/D in the Skills Challenge Certificate and BC - CD at A Level (this is equivalent to 104-80 UCAS tariff points).

Typical BTEC Offer

BTEC Extended Diploma Distinction Merit Merit - Merit Merit Pass in a relevant subject (this is equivalent to 112-80 UCAS tariff points).

Typical IB Offer

Pass the International Baccalaureate Diploma with higher grades of between 655-445 to include a relevant higher subject (this is equivalent to 112-80 UCAS tariff points)

Typical Access to HE Offer

Pass the Access to HE Diploma with 60 credits overall – the credits should equate to between 106-80 UCAS tariff points (examples below)

45 Level 3 credits equating to 15 Distinctions, 24 Merits and 6 Passes in a relevant subject (106 UCAS Tariff Points)

45 Level 3 credits equating to 12 Distinctions, 6 Merits and 27 Passes in a relevant subject (80 UCAS Tariff Points)

Additional Requirements

GCSEs: The University normally requires a minimum 5 GCSEs including Mathematics and English at Grade C or above, or their equivalent but consideration is given to individual circumstances

International Entry Requirements

We also welcome international applications with equivalent qualifications. Please visit the country specific pages on our international website for exact details.

English Requirements

In general, international applicants will need to have achieved an overall IELTS grade of 6.0 with a minimum score of 5.5 in each component.

However, if you have previously studied through the medium of English IELTS might not be required, but please visit the country specific page on our international website for exact details. If your country is not featured please contact us.

All fees are per year. Once you have started your course, your fee will remain the same for each year of study.

August 2017 - July 2018 Fees

  • Full-time UK and EU:  £9000 
  • Full-time International:  £11900 

August 2018 - July 2019 Fees

  • Full-time UK and EU: TBC
  • Full-time International: TBC

Additional Costs

Students have access to a wide range of resources including textbooks, publications, and computers in the University’s library and via online resources. In most cases they are more than sufficient to complete a course of study. Where there are additional costs, either obligatory or optional, these are detailed below. Of course students may choose to purchase their own additional personal resources/tools over and above those listed to support their studies at their own expense. All stationery and printing costs are at a student’s own expense.

* Obligatory

Item Cost
Field Trips £50
Field trips. (All academic years)

UK and EU students

Apply via UCAS if you are a UK/EU residing applicant, applying for year 1 of a full-time undergraduate degree, Foundation Year, Foundation Degree or HND and you have not applied through UCAS before. If you are applying to study part-time, to top up your Foundation Degree or HND, or to transfer to USW from another institution, please apply directly

International students

Apply directly to the University if you live outside the UK/EU

Apply now 

Admissions statement

Graduates from this course are sought-after in the job market because they have in-depth subject knowledge and strong analytical skills that are valued in the media industries, public relations, education, marketing and events, management and the heritage, tourism and leisure sectors.

Our Careers and Employability Service

As a USW student, you will have access to advice from the Careers and Employability Service throughout your studies and after you graduate.

This includes: one-to-one appointments from faculty based Career Advisers, in person, over the phone or even on Skype and through email via the "Ask a Question" service. We also have extensive online resources for help with considering your career options and presenting yourself well to employers. Resources include psychometric tests, career assessments, a CV builder, interview simulator and application help. Our employer database has over 2,000 registered employers targeting USW students, you can receive weekly email alerts for jobs.

Our Careers service has dedicated teams: A central work experience team to help you find relevant placements; an employability development team which includes an employability programme called Grad Edge; and an Enterprise team focused on new business ideas and entrepreneurship.