BA (Hons) Marketing

If you’re creative, want to work with the media or want a challenging and exciting career, then this Marketing degree is the choice for you. Our BA (Hons) Marketing degree will help you develop an extensive understanding of business and marketing through a combination of relevant and contemporary modules. You’ll experience working with industry, either as a year-long sandwich placement, an internship or an employment experience project.

You’ll have the opportunity to join the University’s Marketing Chapter and to network with members of the industry’s professional body, the Chartered Institute of Marketing (CIM) − added extras that will give you a competitive advantage at job interviews. Graduating from this Marketing degree also means you will be exempt from a number of the examinations needed for graduate gateway Membership of the CIM (MCIM), a recognised professional qualification that will improve your career prospects.

Opportunities to Gain Industry Experience

Getting that dream job is what it’s all about, so our Marketing degree has been designed to provide you with the vital skills and industrial experience needed to make you more employable. Whether you’re interested in participating in our internship programme during your studies, undertaking a year-long work placement, or taking advantage of working with real-life companies as part of a dedicated employability module, you’ll have plenty of opportunities to help enhance your future career prospects and be well equipped to make an impression on a future employer.

What you will study

Did you know that Nike once catered almost exclusively to marathon runners? But they saw a fitness craze emerge and knew they needed a new approach so the “Just Do It.” campaign was launched. The Nike swoosh is now one of the most famous logos in the world and its all down to marketing.

This Marketing degree is designed to give you an extensive understanding of business and marketing through a combination of core and specialist modules. Core modules give you essential business knowledge and skills, and will help you understand how marketing fits in to the bigger picture.

Youll learn...

Read More

Work and Study Placements

To improve your career prospects, we encourage you to take a year-long work placement in business. Placements are an ideal way to gain practical skills and experiences that will complement your academic learning at the University. They can even lead to funding for your final year or a job after graduation.

Students on our marketing degree can spend up to a year in one of a range of local, national or international organisations or join a number of partner institutions across that world that provide...

Read More


This course is taught at: Treforest Campus, Pontypridd

UCAS CODE: N502 N504

UCAS is the UK's Universities and Colleges Admissions Service.

If you would like to apply for this course, then you will need to apply online through UCAS.


  • Full Time 3 Years Start Date: Sep 2017
    • SW 4 Years Start Date: Sep 2017
      • Full Time 3 Years Start Date: Sep 2018
        • SW 4 Years Start Date: Sep 2018

Key Information Sets (KIS) are comparable sets of information about full or part time undergraduate courses and are designed to meet the information needs of prospective students.